Computer Science & Advertising
Facing the increasing dominance of technology companies such as Facebook and Google in advertising, the CS+ADV degree is aimed at preparing students for a career in the new digital advertising ecosystem. In this new ecosystem, successful careers not only involve understanding and applying concepts in Computer science (e.g. “big data”; "automation", “real-time systems") to different aspects of Advertising but also infusing a strategic and creative thinking in the design and creation of new technologies. Students in CS+ADV will graduate with a thorough understanding of the CS core and a new advertising curriculum adapted to the emerging digital advertising space. Armed with this interdisciplinary learning experience, graduates of the CS+ADV program will be attractive to large advertising agencies, leading brands, and digital media and technology companies.
- CS 124—Intro to Computer Science 1
- CS 128—Intro to Computer Science 2
- CS 173 - Discrete Structures
- CS 225 - Data Structures
- MATH 220/221- Calculus/Calculus I
- ADV 150 - Introduction to Advertising
- Computer Programmer
- Data analyst
- Marketing Coordinator
- Media Buyer
- Public Relations Director
- Software Engineer
- Web designer
- Analytical Skills
- Data Analysis
- Teamwork
- Critical Thinking
- Problem Solving
- Communication Skills
- Participating in undergraduate research
- Applying for a study abroad experience
- Utilizing resources of The Career Center
- Joining a Registered Student Organization (RSO) related to this major, such as:
- American Advertising Federation at Illinois: offers professional development opportunities in advertising through a nationally accredited organization
- Women in Computer Science: Women in Computer Science is a non-profit, educational, service organization dedicated to supporting the efforts of young women who are considering pursuit of a career in computer science or show an overall interest in computers.